Description
Discover the strategic roadmap of Sankofa Coconut Juice in “Business Strategy and Market Expansion Plan for Sankofa Coconut Juice,” a detailed business plan for a flourishing Ghanaian beverage company. This document provides an in-depth analysis of the company’s product and price strategies, target market segmentation, and innovative promotional tactics. It also delves into the financial planning and risk management essential for securing a $600,000 startup fund. Ideal for entrepreneurs, business students, and investors, this plan outlines effective methods for growth, including equity investment and market extension, projecting a 10% profit increase in three years. It’s a valuable guide for understanding the dynamics of launching and expanding a beverage business in competitive markets.
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